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Mechanical Pencil Case α & Δ : Full Collection
$7.35
This is not a real product.
Purchase both editions of the Mechanical Pencil Case with an additional two usable pencils.
How will we sell this product?
Sustainable Competitive Advantage
A lasting competitive advantage is primarily founded by having a specific trait that makes the product stand out from competitors in the eye of the consumer. Form and Function Balancing idealistic looks with the actual product function is an important segment when concerning marketing to consumers. Marketing There is a large market of consumers already affiliated with the product’s niche. By marketing as a product that extends upon the market, the consumer base already present will be gravitated to the product. Operations Fulfilling the open niche for the product is advantageous, but there is still a precedent for purchasing infrastructure utilized by companies producing similar products. |
Product Description
Our product is made of mostly plastic and has some metal used in the spring and razor blade for the sharpening mechanism. It is about 5.5 inches and is very light. It is cheaply made but will get the job done. The case allows you to insert your old wooden pencils and once the button is pressed the spring mechanism pushes the pencil into a razor which sharpens the pencil as it comes out. Sourcing We can use previously established factories that would be based in China to create our products. We would be in business with a factory that would already have its own workers to help produce the product. Start-Up Again, through utilizing previous iterations of factories designed for creating competitor’s products, the company can mitigate initial starting losses that would burden other companies. |